PORTFOLIO

Beef Excellence

Website

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I created a brand new website from scratch for the Beef Excellence organization. The new website features easy-to-read fonts, bold and contrasting colors and a mobile-responsive design.

Dairy Challenge

Mobile App

Using a drag-and-drop platform to make editing a cinch, this mobile app (on Apple and Android) for the Diary Challenge was built from the ground up using pages and folders to easily display content to users who are attending its events. 

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National Apple Harvest Festival

Complete Marketing Strategy

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I oversee and am responsible for carrying out the complete marketing strategy for The National Apple Harvest Festival. This includes utilizing a budget of $100,000 to market the festival through digital and print creative means from television and radio advertising, brochures, billboards and more. The National Apple Harvest Festival has nearly 30,000 followers across its social media networks. Check out the festival on Facebook, Twitter and Instagram.

Newspaper Column - Learning Through a Pandemic

The Gettysburg Times

This article was originally published on December 30, 2020, in The Gettysburg Times.

When students and staff walk down the hallways and in and out of the classrooms in any of our five school buildings, the feeling is a bit different than previous school years as we continue to navigate public education during the ongoing pandemic.

Gettysburg Area School District, like districts from coast to coast, spent the spring grappling with this new environment, the likes we haven’t seen in decades. Most of the summer was spent planning how to bring students and staff together in the fall safely, while still creating a caring learning environment. It was not an easy feat as district administrators spent hundreds of hours planning, researching, hosting focus groups and implementing new procedures.